It is possible to use data from an AI chatbot on your website into GA4. There are a few different ways to do this: Use a Google Tag Manager (GTM) container: You can use a GTM container to create a tag…
Introduction: Google Tag Manager (GTM) simplifies the process of integrating and managing various marketing tools on your website. But what exactly is GTM, how does it function, and what benefits does it offer? What is Google Tag Manager (GTM)? Google…
Google Analytics 4 (GA4) is the latest version of Google Analytics. It is a more comprehensive and flexible analytics platform that can be used to track data from websites, apps, and other sources. GA4 is designed to be more privacy-focused…